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Life is a blur. In today's world we have more than enough things to keep us busy. This requires us to better manage our time so that we can focus on the the things in life that are necessary, enjoyable and/or useful. This has led me to believe that the products/services we use must be worth our time. Although Time ≠ Money). Seth Godin would say that these products need to be "remarkable" (Purple Cow); worth making a remark about.

I'd like to focus this idea specifically on the internet. Internet use and dependence is continuing to grow at an exponential rate. New startups are founded daily. This makes it all the more important to stand out for the right seasons.

The new social network, social/game location app, or video service must be able to separate itself from the pack. This can be done in countless ways, but the service needs to be "remarkable" so that I will either join or convert. Despite being an early-adopter, I don't want to spend hours figuring out how to use your service or importing data. We are provided endless choices and it is vital that companies realize that if they want to be in my core group of web applications, they need to win me over.

Posterous (the blogging platform you are currently reading this blog post on) won me over with their intuitive and slick handful of features. They made it easy for me take my blog posts and blog from WordPress to Posterous. I feel that switching to and using Posterous is worth it. I recently came to the conclusion that using Springpad is a better experience than Evernote.

As much as we techies and early adopters would like to use every service, app, or network available on the internet, it is impossible to do so. Even leading social media expert Chris Brogan feels the same way. In a recent post, he points out that his presence on the web is too splintered: he has "too many points of contacts." Chris is considering deleting his LinkedIn account and taking other actions to consolidate his presence. Famed marketing guru and thinker, Seth Godin, only focuses on email communication as his way of connecting. He feels that this is the best method for communicating and refuses to use Twitter and FB because those services would detract from what he does best.

In order to for me to register, use and re-use a product, it's got to be worth the time, effort, and money I am allocating. Once you are in my core group of frequently used products/services/companies, you've got me a "True Fan." 

My core of services are: Twitter, Facebook, Email [ryandawidjan@gmail.com] and LinkedIn. If you would like to get it touch we me, feel free to use anyone of these. Also, feel compelled to comment below with a question, suggestion or remark.